Expert in Digital Channels
Jason Fishman has 10+ years experience as a “New Media Enthusiast”, who genuinely enjoys planning, activating, and managing marketing strategies across the full-spectrum of verticals and goals. He is an expert in digital channels including Search Engines, Social Media Platforms, Programmatic Ad Exchanges, Influencer Networks, Email Marketing, Content Marketing, and Partnerships. He has held leadership roles at all sides of the marketing table: Agency, Brand, and Vendor, which explains his ability to structure unique opportunities for DNA clients.
He partnered in a Social Gaming start up raising capital funding of $3M, as well as the acquisition of a spectrum of entertainment licenses in 2011. Most recently, before DNA, Jason conceptualized and launched the Product Marketing division of a Mobile Ad Network to increase awareness, interest, and demand for Mobile/Tablet ad products, resulting in significant increases in revenues for its Premium Publishing Partners and Major Brand Clients.
Since launching DNA in 2014, Jason and the team have worked with over 150 brands and deliver industry-leading results across eCommerce, Lead Generation and Crowdfunding campaigns.